About the Owner

My name is Ali, and I am a planner-toting, list-writing, journal-loving paper person. My professional background is in science, and to be honest I never envisioned myself starting a business. In my mind, starting a business has always seemed like something that only other people could do, not something that I could ever do. I am an Indiana native and have a deep love for the city of Indianapolis, and I have spent years watching the city grow and welcome so many new small businesses. When I noticed the void of an independently owned stationery store in the city, it felt like an epiphany; I knew that I could channel my love of paper into opening this store. I am so excited to create a welcoming and inspiring space filled with wonderful products, and I can't wait for you to find your next favorite thing here.

Photo by Indianapolis Monthly